GEO stands for Generative Engine Optimization. It helps your business get mentioned, understood, and recommended when people ask AI tools for options.

How is GEO different from SEO?

SEO helps your website rank in search results. GEO focuses on the business information, trust signals, content, and citations that shape AI-generated answers.

What does the free audit include?

The audit checks where your business appears, which competitors are showing up instead, how AI describes your business, and which fixes should come first.

Which AI platforms do you cover?

VYZ checks major discovery platforms including ChatGPT, Claude, Gemini, Perplexity, and Google AI search.

Can VYZ guarantee that AI will recommend my business?

No agency can guarantee exact AI recommendations. VYZ focuses on measuring your visibility, identifying gaps, and improving the signals AI systems use to understand and recommend businesses.

VYZ is best for local and regional businesses that rely on trust, reputation, location, and clear service information to win new customers.

What happens after I get the audit?

You receive a clear report showing your current visibility, competitor gaps, and the first issues to fix. From there, you can decide what to do next.

GEO Agency

Get recommended on ChatGPTClaudeGeminiPerplexity

Be the business AI recommends when customers are ready to buy.

Get Free AI Visibility Audit

See How It Works

What is GEO?

SEO gets you ranked.
GEO gets you recommended.

Search is moving from result pages to AI answers. Before a customer ever clicks your website, AI tools are already deciding which businesses are clear, credible, and worth mentioning.

SEO

Traditional

SEO

Competes for page rankings, impressions, and clicks from search-result pages.

best electrician in Toronto

AllMapsReviewsMore

electricpro.ca

ElectricPro Toronto

Fast and reliable electrical service across Toronto.

torontoelectrical.com

Toronto Electrical Services

Licensed electricians for repairs, panels, and emergency calls.

sparkyfix.ca

SparkyFix

Emergency repairs and installs from certified electricians.

Ranks pages on a results screen
Relies on keywords, backlinks, and technical structure
The customer still has to click and compare

GEO

New era

GEO

Optimizes how AI tools understand, describe, and recommend your business inside conversational answers.

AI assistant

Who should I call for an electrician near me?

Based on trusted local mentions and reviews, these are strong options:

ElectricPro Toronto

Fast response

CityWire Electricians

Strong reviews

FastSpark Services

Best match

Recommended

AI chooses the business it can understand and verify most clearly.

Shows up inside the AI answer
Builds clarity, authority, and trust signals
Gets recommended before the customer clicks

If AI tools cannot clearly understand your business, they are less likely to mention it even if you offer a better service.

The Shift Is Already Happening

Search has changed. 60% of U.S. adults now use AI to find information, yet most businesses are still optimized only for Google.

60% of U.S. adults now use AI to find information. If your business isn't visible in those answers, you're missing customers who are already searching online.

See how VYZ works

U.S. adults using AI to find information

JanFebMarAprMayJun

74%

Adults under 30 using AI search

AI Search

New discovery layer

Google

Where most sites are still optimized

VYZ

Built for AI visibility

Case Studies

See how AI visibility works in practice

Explore examples of how businesses improve how they appear, compete, and get recommended across AI search.

Social discovery app

Helped Motivez sharpen its positioning, improve website structure, and build the foundation for stronger search and AI visibility.

VYZ helped us make Motivez feel clearer, more professional, and easier for people to understand online. The site, tracking, and launch email flow gave us a stronger foundation going into release. Highly recommend working with them.

AbdullatifCo-Founder, Motivez

Insights & Resources

Stay ahead as AI search evolves.

Guides, benchmarks, and playbooks on GEO and AEO strategy — written for business owners, not developers.

All Resources

10 min read

AI SEARCH·June 2026

How Does ChatGPT Choose Which Businesses to Recommend?

There is no single ranking formula. Independent research points to three layers working together: eligibility, authority, and extractability. Here is what that means for your business.

9 min read

GEO BASICS·June 2026

GEO vs SEO: What's the Difference, and Why Businesses Need Both

SEO helps your business get found. GEO helps it get cited in AI answers. These are two different channels with two different mechanics — and most businesses are only optimizing for one.

8 min read

GEO BASICS·May 2026

What is GEO?

Google is no longer the only place customers search. GEO is how businesses get recommended inside AI tools like ChatGPT, Claude, and Gemini — and why it is becoming as important as traditional SEO.

Weekly Brief